Sister

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Moonwalk One - The Director's Cut

This 40th anniversary DVD box set release of the restored and remastered original 1969 NASA documentary of mankind's first visit to the Moon proved to be our most historic project to date. The never-before-seen cut of the complete movie was created by working closely with the film's original director Theo Kamecke.  
 
In the lead up to Moonwalk One's new 2009 release Sister ran a major proactive communications campaign which also led to the film being screened at the British Film Institute, Glastonbury Festival of Contemporary Performing Arts and The Big Chill. Sister was asked to promote the DVD release to the world media, and our campaign resulted in coverage in over 24 countries. This included 36 TV interviews, 93 x radio broadcasts, 180 x print features, 250 x online features and numerous mentions in social media blogs, forums and networking sites.  
 
Here is a sample list of broadcast, print, online and social media coverage for this project:
  • The Guardian
  • The Independent
  • Evening Standard
  • London Lite
  • BBC Radio Four
  • BBC Radio World Service
  • dastandard.at
  • Digg.com
  • twitter.com
  • amazon.co.uk
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